PureOlogy is proud to continue its support of the National Ovarian Cancer Coalition (NOCC) as its exclusive hair care and styling partner. Known as the "silent killer,” ovarian cancer is the most deadly of all women's reproductive cancers. Only 15% of women are familiar with the symptoms, and 82% have never talked to their doctors about the risk factors.* Yet, more than 20,000 women will be diagnosed with ovarian cancer this year, and more than 15,000 will die from the disease. If caught in the early stages, the five-year survival rate is 90%, however, 75% of women are diagnosed in the advanced stages when prognosis is poor.**

The time to Break the Silence on ovarian cancer is now!

Throughout 2008, PureOlogy will execute in-salon promotions and fundraising activities to support NOCC's Break the Silence campaign. Our hope is to facilitate a greater dialogue that will lead to earlier diagnosis and improved survival rates.

*National Ovarian Cancer Coalition Survey 2006;
** "How Ovarian Cancer is Found?" American Cancer Society Online 11/29/05