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Award Winner

Award-Winning Formulas

The beauty editors’ reviews are in! These are some of the best vegan formulas they’re loving.

When you’re looking for the best of something, you turn to the experts. And when you’re looking for the best hair care products, those experts are beauty editors. Every year they pore over hundreds, if not thousands, of items looking for all the best beauty product recommendation to post for readers. Consider them the ultimate masters of discovery — beauty lovers that are always keeping their pulse on both tried-and-true, iconic cult items as well as new trends and innovations. Pureology’s product testing already tells us our formulas are great, but the editor stamp of approval, plus amazing online reviews, really lets the consumer know from their relatable peers how great (or not so great) a product can be. We are honored to continuously win awards year after year for our 100% vegan, sulfate-free color care that works. Here are the four Pureology products that have recently made it to the top of the editors’ lists.

Top Coat

Strength Cure Shampoo

Fortify, strengthen and repair damaged hair by up to 97% with this two-time winner of an Allure Best of Beauty Award – Best Shampoo & Conditioner for Color-Treated Hair. While repairing damage from heat styling, color processing and physical wear, this protein-laced formula also helps prevent future breakage. Major plus — it’s 100% vegan and contains our patented Antifade® complex that helps protect your hair color. The sulfate-free shampoo with a fresh aromatherapy scent works into the most luxurious of lathers. Better for you, better for the earth. And by the way, it also won a Cosmopolitan Loves Award for Best Shampoo for Damaged, Color-Treated Hair. Yes, it’s that good! And it works on non-color-treated hair, too

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Top Coat Gold

Strength Cure Conditioner

The shampoo’s partner in crime, this super creamy conditioner boosts hair’s strength while also repairing with an antioxidant-rich formula that mends breakage. The concentrated formula means a little goes a long way, with 75+ applications in every 9oz bottle. If you have damaged, color-treated hair, this dynamic duo is the perfect vegan hair care for you. Take your reparative routine even further with the Strength Cure Miracle Filler, a heat protectant and leave-in that helps repair damage and fills the gaps in strands experiencing breakage. This hair treatment paired with the shampoo and conditioner will have you completely covered and get your hair strong, soft and healthy-looking in no time. Allure beauty awards are the most coveted, so this is a formula you can trust!

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Top Coat Red

Top Coat + Sheer Clear Gloss

Who doesn’t love soft, shiny, healthy-looking hair? Our Color Fanatic Top Coat hair gloss line was launched in 2021 in three tones, and the clear shade was immediately making waves for its performance and versatility. The clear hair gloss can be used on any hair color — natural included — and works with many hair types to deliver a shiny, glossy finish in just 5 minutes. Conditioning ingredients means it also leaves your hair extra soft and smooth. This at-home treatment gives you that just-from-the-salon look and feel and is so easy to use, it’s clear why it’s the winner of a Glamour Beauty Award for Best Pro Color Booster. Check it out in our neutralizing and reviving shades as well.

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Top Coat Clear

Color Fanatic Multi-Tasking Leave-In Spray

Meet the multi-tasking hair product that does it all. This versatile leave-in conditioner spray is your best friend with 21 benefits. Not only does it condition, detangle, heat protect and add enviable softness and shine, it also helps protect your hair color from fading. A great product for all hair types, this winner of a Cosmopolitan Loves Award for Best Leave-In Conditioner for Color-Treated Hair is great on natural hair as well. It’s that one product every professional needs in their hair kit, and every beauty-lover will want in their hair care routine. Keep this one close by, because anyone who uses it will definitely be trying to steal it. Grab a travel size option to keep your hair covered on all your trips.

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