Best Sellers
Want the best of the best? Pick one of our best-selling shampoos, conditioners, hair sprays, and hair treatment systems!
Best Sellers
(28 products)
Great Value
Hydrate Shampoo and Conditioner Duo
A best-selling, deeply hydrating duo that nourishes all hair types in need of intense moisture.
Old price New price $65.00
Best Seller
Hydrate Conditioner
Creamy, luxurious conditioner that deeply softens and nourishes normal to thick dry, color-treated hair.
Old price New price $36.00
Best Seller
Hydrate Shampoo
Creamy, luxurious shampoo that deeply hydrates normal to thick dry, color-treated hair.
Old price New price $36.00
Best Seller
Strength Cure Conditioner
Gentle, rich-lather conditioner that fortifies and helps repair damaged, color-treated hair.
Old price New price $36.00
Strength Cure vs. Strength Cure Blonde
Want to know how to repair hair breakage, but not sure which Strength Cure formula to use? Learn all about the difference between the award winning formulas Strength Cure and Strength Cure Blonde to be sure to use the right hair breakage treatment.
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Great Value
Strength Cure Shampoo and Conditioner Duo
Gentle shampoo and conditioner duo that strengthens, repairs and helps prevent future damage.
Old price New price $65.00
Best Seller
Hydrate Sheer Conditioner
Silicone-free, lightweight conditioner that softens and nourishes fine dry, color-treated hair.
Old price New price $36.00
Meet the stars of the show. Browse through our best-selling sulfate-free shampoos and conditioners to find your perfect formula for good hair days. Our #1 best-selling Hydrate hair care system deeply moisturizes, softens and protects dry, color-treated hair. In flat, thin or fine hair, our Pure Volume collection can take roots higher. Give damaged hair a new lease on life when exposed to the reparative properties of Strength Cure. Fighting frizz? Caring for dull or very dry locks? We have best-selling duos for you too. For next-level nourishment, supplement your routine with any of our in-demand masks. Hydrate Superfood Treatment contains Avocado and Coconut Oils to intensely moisturize and soften. Strength Cure Superfood Treatment fortifies damaged strands. When it's time to style, you can't go wrong with Color Fanatic Multi-Tasking Leave-In Spray. Among its 21 benefits, it detangles, protects hair from heat and adds shine. No matter what you choose, rest assured that your hair color will be protected; our exclusive ANTIFADE COMPLEX® is present in all Pureology products.