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Hydrate Shampoo

Creamy, luxurious shampoo that deeply hydrates normal to thick dry, color-treated hair.

Don’t forget the Liter Pump for easy dispensing of shampoo and conditioner in liter size.

$8.00

Availability:

In Stock

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Pureology Hydrate Shampoo deeply hydrates normal to thick dry, color-treated hair with key ingredients Jojoba, Green Tea, and Sage and a signature aromatherapy blend of Lavendar, Bergamot, and Patchouli.

Pureology is the #1 Professional Color Care Brand in the US* with formulas that are 100% Vegan and free from Sulfates, Parabens, Mineral Oil, Animal Products or by-products, and Animal Testing. Our patented Antifade Complex® is infused into every formula to protect color vibrancy and ensure lasting color payoff. Sunflower Seed, a UV Filter, and Vitamin E fight color-depleting environmental effects while ensuring lasting shine. Our dual-benefit formulas provide color protection and customized care to address individual hair needs.

*Based on dollar sales reported in Kline's Kline PRO: Salon Retail Products and Services Database for the year ending December 31, 2019.

Benefits

  • Thirst-quenching formula provides superior moisture, touchable softness and extraordinary color protection
  • Gently cleanses with rich lather
  • ZeroSulfate, 100% Vegan Formula
  • Aromatherapy blend of Lavendar, Bergamot, and Patchouli
  • Don’t forget the Liter Pump for easy dispensing of shampoo and conditioner in liter size.
Print Apply a dime-sized amount to wet hair at the scalp. Lather and work down to the ends. Rinse. For extra cleansing, repeat. Follow with Hydrate Conditioner and Color Fanatic Multi-Tasking Leave-In Spray for best results.
Print AQUA / WATER / EAU, SODIUM COCOYL ISETHIONATE, DISODIUM LAURETH, SULFOSUCCINATE, SODIUM LAURYL SULFOACETATE, SODIUM LAUROYL, SARCOSINAT, GLYCOL DISTEARATE, COCAMIDOPROPYL BETAINE, GLYCERETH-26, DECYL GLUCOSIDE, COCONUT ACID, SODIUM HYDROXIDE, SODIUM ISETHIONATE, PARFUM / FRAGRANCE, CITRIC ACID, PPG-5-CETETH-20, DIVINYLDIMETHICONE/DIMETHICONE COPOLYMER, SODIUM CHLORIDE, POLYQUATERNIUM-7, AMODIMETHICONE, COCO-BETAINE, POLYQUATERNIUM-10, PROPYLENE GLYCOL, PEG-55 PROPYLENE GLYCOL OLEATE, LINALOOL, CARBOMER, C11-15 PARETH-7, BENZOIC ACID, LAURETH-9, BUTYLENE GLYCOL, GLYCERIN, LIMONENE, GERANIOL, TOCOPHEROL, BENZYL ALCOHOL, TRIDECETH-12, SALICYLIC ACID, SODIUM BENZOATE, HELIANTHUS ANNUUS SEED EXTRACT / SUNFLOWER SEED EXTRACT, MAGNESIUM NITRATE, C12-13 PARETH-23, C12-13 PARETH-3, BENZOPHENONE-4, TETRASODIUM EDTA, PHENOXYETHANOL, HYDROXYPROPYLTRIMONIUM HYDROLYZED WHEAT PROTEIN, WHEAT AMINO ACIDS, HYDROLYZED VEGETABLE PROTEIN PG-PROPYL SILANETRIOL, CI 60730 / EXT. VIOLET 2, METHYLCHLOROISOTHIAZOLINONE, HYDROLYZED SOY PROTEIN, SORBIC ACID, MAGNESIUM CHLORIDE, METHYLISOTHIAZOLINONE, POTASSIUM SORBATE, DISODIUM EDTA, HELIANTHUS ANNUUS SEED OIL / SUNFLOWER SEED OIL, ASCORBIC ACID, CAMELLIA SINENSIS LEAF EXTRACT, ROSA CENTIFOLIA FLOWER EXTRACT, ALOE BARBADENSIS LEAF EXTRACT
Hydrate Shampoo is rated 4.6 out of 5 by 259.
Rated 5 out of 5 by from This product was fantastic!!!! I was looking for something to moisturize my dry, color treated, natural hair -- after many shampoos and conditioners just didn't work. Saw an ad in an African American magazine for the product and decided to try it. Pureology left my hair in the best shape in years. Shiny, bouncy, moisturized -- zero dryness. I don't know what these reviewers are complaining about with the smell. Smells good, works awesome, no complaints. This shampoo and conditioner is the real deal. One wash restored my luster and shine and that is hard to do normally--finally! Try it and you will see.
Date published: 2020-09-14
Rated 4 out of 5 by from Super greasy scalp I really loved this product because of how moisturized and soft my hair became but after a month of using my I noticed my scalp get progressively greasier. I used to shower every other day but now I have to shower every morning just to avoid looking like my hair is wet. I have thin dark hair already so the overproduction of grease really looks awful. I definitely recommend this for dry scalps and hair but stay away if you have hair like mine.
Date published: 2020-08-24
Rated 4 out of 5 by from Excellent results - bad smell I've been a loyal Pureology Hydrate user for years as I have fine, highlighted hair. The Hydrate restores volume and shine and makes hair healthier overall. With my most recent bottle though, I found the patchouli overwhelming. I know smell is a personal preference, but the patchouli just overwhelms the rosemary and bergamot - and ultimately doesn't smell fresh and clean.
Date published: 2020-07-27
Rated 5 out of 5 by from Loved product but cannot use I used this product for a few years as it was recommended by my hair stylist. I loved the way it made my hair feel. However my scalp started itching and I got rashy areas on my face near the hairline. Turns out I am extremely allergic to Methylisothiazolinone which is in the shampoo. Hence I can no longer use the shampoo until the company stops adding that chemical. The chemical is not in the conditioner so I am still able to use it. The products are not inexpensive, but they last a long time as a little bit goes a long way.
Date published: 2020-06-23
Rated 5 out of 5 by from My go to shampoo The only shampoo I love. Worked miracles for my hair. Have been using this for a couple years and I refuse to put anything else in my hair. The smell is mesmerizing and I’m addicted to the smell. It really provides good stress relief and makes my showers more therapeutic. My hair is frizzy and dry, and a little goes a long way with these shampoos and conditioners. My hair is silky smooth and soft + manageable. I would be heartbroken if they were to change or discontinue the formula.
Date published: 2020-05-27
Rated 4 out of 5 by from I don’t know lol? Sooo WOW. My scalp feels so refreshed !!! I’m a bit concerned though... I didn’t know that there were different types of hydrate and so I think I got the wrong one. I have fine straight hair but it’s bleached blonde and super dry. Would this do me wrong? I unfortunately can’t and don’t want to return it. I’m confused :( but it feels great !!!
Date published: 2020-04-23
Rated 5 out of 5 by from Seen results of 1 use It worked so well in my wavy hair in just one use. I have very thick& wavy hair which make it necessary to wash my hair daily or every other day. My hair is dry and colored with split ends and it always really needs good Shampoo& Conditioner. Pureolgy Shampoo/Cond is a great product that required just small size amount in your hand. The shampoo lathered up while I rubbed it through my hair&scalp. Thankful I had only a sample of the product and it didn't require a lot. The conditioner worked through my hair easily. Was told to work you Cond from bottom,and it will work it's way through. Left it in for about 5 minutes or so. I towel dried my hair. Using Shampooing and Condition, it got it so soft. Even getting the tangles out. My hair was so healthy and shiny. Definitely a product I recommend to someone with colored or damage hair.
Date published: 2019-10-16
Rated 1 out of 5 by from Full of chemicals Not wanted in our water I purchased this without reading all the ingredients. I think this company can make good products without all these chemicals that just end up in the water. Our children deserve better from us adults. We need truly clean water and stop buying products like this. Pureology really needs to be pure.
Date published: 2019-03-24
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