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Pure Volume® Blow Dry Amplifier

Pump up the volume with a lightweight blow dry serum that doubles as a heat protectant. Infusions of musk, amber, peach and jasmine, create an aromatic experience.

Pure Volume® Blow Dry Amplifier has been discontinued.
May we suggest:
We are currently phasing this product out.
May we suggest:
Pure Volume® Blow Dry Amplifier is rated 4.5 out of 5 by 53.
Rated 5 out of 5 by from Amazing for lifting roots with minimal effort I found this at at Marshalls and decdided to give it a try. I have medium-long length hair and I used two pumps to damp hair after the shower. Once blow dried your roots are lifted and hair feels thicker and more lux. Love this! Going to be on the lookout for more
Date published: 2018-12-20
Rated 5 out of 5 by from Great Product I have been using this product for years ~ I have heavy, straight hair and it is the product that worked best for my hair type ~ PLEASE consider bringing back this product .... the replacement is a waste of money!
Date published: 2018-11-24
Rated 5 out of 5 by from Can’t believe discontinued This high star rated product has been one of the best products I’ve ever used. Shared with my sister and made her an instant fan. So I go to buy more for Christmas and find it discontinued and a referral to a product with low ratings around the web. :(
Date published: 2018-11-20
Rated 1 out of 5 by from No! Bring back Pure Volume Blow Dry Amplifier. Completely dislike the Clean Volume line!!!
Date published: 2018-11-18
Rated 5 out of 5 by from This was the best for my fine hair I can't believe you discontinued this! I have been using for YEARS! I tried the new product (2 parts) and it leaves my hair limp. I'll be looking for new shampoo and conditioner. Soooo disappointed!
Date published: 2018-11-01
Rated 5 out of 5 by from The Best Product ever for my fine hair I have used it for years, works so great on my fine hair, not sure what I will do without it, still have a tiny bit left in my bottle, PLEASE bring it back
Date published: 2018-10-28
Rated 5 out of 5 by from Volumizing Gel This product is amazing and I am so unhappy it is discontinued. I have tried 8 different products since and nothing compares. My stylist uses it as well; she introduced me to it a few years ago. Please, please, please bring it back!!! There i nothing that compares for fine hair.
Date published: 2018-10-10
Rated 5 out of 5 by from sad for discontinuing am awesome product Please bring back blow dry amplify serum. I'm a stylist and I LOVE this product. I am also an Pureologist for my salon. Why discontinue an awesome product that actually does what it says it will do?? So sad. Can't find another product to compare to this one.
Date published: 2018-08-20
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