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Pure Volume® Extra Care Shampoo

A concentrated sulfate free shampoo for fine and sensitized hair leaves locks thicker and easier to detangle, while infusions of musk, amber, peach and jasmine, create an aromatic experience.



Missing this product? Try Fullfyl Shampoo for fine, color-treated hair. This densifying, sulfate-free shampoo thickens and strengthens hair for the look and feel of more hair.
Pure Volume® Extra Care Shampoo is rated 4.5 out of 5 by 25.
Rated 5 out of 5 by from Great Shampoo Great shampoo and the conditioner was excellent. Why you decided to quit carrying it, I will never know. I really really want this back.
Date published: 2018-08-31
Rated 5 out of 5 by from Bring this back! Clean volume and fullfyll do not work like this. Please bring back its one of the only shampoos that work on my fine oily and lifeless hair!
Date published: 2018-08-17
Rated 5 out of 5 by from Excellent care! I love this shampoo and am so disappointed it is discontinued. I’ve been using it for many years and love how it takes great care of my hair! I have tried the recommended replacement but much prefer the Pure Volume.
Date published: 2018-08-01
Rated 5 out of 5 by from Please don't discontinue! I echo what everyone else has said. I've never found a shampoo that works so well on my hair. Why would you discontinue?
Date published: 2018-07-08
Rated 5 out of 5 by from i loved this shampoo for over 6 years The best Shampoo i loved the smell and so sad to hear your discontinuing it :( not happy please don't!!
Date published: 2018-07-02
Rated 5 out of 5 by from Please Bring PUre Volume Back!! Best Shampoo & Conditiner. Actually gave my fine hair volume and the smell was amazing! Have had to change brands completely and nothing compares. Please bring it back!!!
Date published: 2018-06-14
Rated 5 out of 5 by from Don’t phase this out! This is the most wonderful shampoo I’ve ever used and I’ve been using it for 6 years. The scent is the absolute best. I’ve had people stop me, asking what perfume I’m wearing and it’s just the shampoo. Don’t discontinue this or if you do, put that scent into another of your shampoos, please!
Date published: 2018-04-02
Rated 5 out of 5 by from Best Shampoo I have used this shampoo in my salon for years. Pureology discontinued it once before, why would they do it again when the response for bringing it back was so great. I'll be looking for a new shampoo. The other formulas can't compare to this one. I'm so sad this decision was made.
Date published: 2018-03-30
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