STYLING

Pureology's new styling collection is designed to be your hair's perfect arsenal, offering color-protecting stylers that are 100% vegan. These innovative products leverage natural plant-based ingredients to help you achieve any look you desire, from fighting dryness to adding texture and shine, all while being gentle and effective for your hair.

Our styling collection emphasizes the power of natural and vegan ingredients because they can pack a serious punch without harsh chemicals. These ingredients, which started in the ground, are excellent for fighting dryness, adding texture, boosting shine, and improving overall hair health. They provide effective styling while nurturing your hair.

Our Lock It Down Hairspray is blended with Olive Oil. Just like it nourishes your body, this rich natural moisturizer brings life and shine back to parched hair, helping to smooth down flyaways and disguise split ends. The hairspray delivers major control and lots of shine without any crunch or dryness.

Shea Butter, known for being packed with vitamins and fatty acids, is a key ingredient in our Mess It Up Texture Paste. This super creamy butter conditions hair, helping to fight frizz and deliver a subtle sheen, making it great for creating separation and texture with a medium hold.

Coriander Seed Oil, extracted from coriander leaves, is a powerful natural oil that helps lock hydration into hair. It's featured in our Shine Bright Taming Serum, which uses this ingredient to tame frizz and flyaways, seal down hair cuticles, and provide a glossy, radiant look for color-treated hair that feels totally weightless.

Absolutely! Our Beach Waves Sugar Spray harnesses the power of Sugar Cane. This nourishing ingredient adds shape and texture to hair without the dryness or stiffness often found in other texturizing products or salty surf sprays. It creates soft, tousled, beachy waves with excellent grip and texture.

For natural-looking volume, shine, and movement, our On The Rise Root-Lifting Mousse utilizes Vegetable Proteins. These plant-based proteins are specifically targeted at your roots to provide significant root lift and body, defying the sticky, crunchy reputation of traditional mousses.

To see more hair care and styling tips, and to get sneak peeks at these exciting new product launches, make sure to follow @pureology on Instagram! You can also check our official website and authorized Pureology retailers for availability in your local area once the products hit the shelves.