Turn up the volume thanks to Pureology's Pure Volume range. This lightweight, volumizing system is formulated with Wheat Protein and Eucalyptus Extract. It's the dream team for anyone with thin, flat or fine, color-treated locks. Cleanse strands with Pure Volume Shampoo. Because it leaves a minimal residue, your hair won't feel weighed down. And you'll be able to preserve natural volume at the top of your head. Follow it up with Pure Volume Conditioner to deliver a small amount of moisture. As you lather up your locks, experience the collection's signature aromatherapy blend of Pink Grapefruit, Wild Rose and Cedarwood. Shop Pure Volume Shampoo and Conditioner individually, or incorporate both into your routine for maximum impact. They match perfectly. Pureology's entire range contains 100% vegan formulas, and are sulfate-free, paraben-free and mineral oil-free. You never have to worry about your new hair color fading fast while using any of our products. Our patented ANTIFADE COMPLEX® is infused into everything we offer.