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Deliver essential nutrients to your hair via Pureology Superfood Treatments. Our selection of masks deeply conditions dry and damaged, color-treated hair. Add intense moisture with Hydrate Superfood Deep Treatment Mask, made with key ingredients Avocado Oil and Coconut Oil. Rinse it off after five minutes to reveal gorgeous results. The signature aromatherapy blend of Pineapple, Coconut and Vanilla will have you feeling like you're in paradise every time you catch a whiff. Dry hair that's been weakened can benefit from Strength Cure Superfood Treatment, also a five-minute wonder. It repairs and strengthens damaged, color-treated hair with key ingredients Olive Oil and Goji Berry. Mandarin, Peony and Jasmine notes add to the luxurious, sensorial experience. No matter what you go for, you can rest assured your new hair color will be protected. Our patented ANTIFADE COMPLEX® is infused into every formula. Pureology products help hair color remain vibrant and last longer.