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Moisturizing
Get quenched with hydration as deep as the Pacific’s waters. Infused with key ingredients to seal in moisture, you’ll take hair from feeling as dry as the Mojave to as saturated as the colors of Haight-Ashbury.
Creamy, luxurious shampoo that deeply hydrates normal to thick dry, color-treated hair.
Old priceNew price$37.00
Discover the Hydrate Collection
Quench your strands with our best-selling hair care system for dry hair. Whether it’s thick and Palm Desert-dry, or fine and in need of a small wave of moisture, our Hydrate line has a range of formulas to treat your hair type to exactly what it needs.
Nourishing treatment with essential nutrients that intensely moisturizes and softens hair.
One size only for Hydrate Superfood Treatment
200ml / 6.7 fl oz
Old priceNew price$44.00
Our Latest Award-Winning Formulas
Looking for the best vegan hair care? Meet the Pureology formulas that beauty editors voted for twice in 2022 and 2023. From the best shampoo and conditioner, to a shiny hair gloss that keeps every hair color fresh, to a multi-tasking leave in that does it all, discover the products you'll soon fall in love with, too!
Intensely moisturizing 21-benefit treatment that restores, protects and perfects all hair types.
One size only for Color Fanatic Multi-Tasking Deep-Conditioning Mask
200ml / 6.7 fl oz
Old priceNew price$44.00
Suffering from parched strands? The struggle is real. Quench your hair's thirst for moisture with our Hydrate line. Take your pick from shampoos and conditioners to styling products. Hydrate Shampoo and Conditioner are excellent for normal-to-thick, dry hair. Those with fine or thin hair can benefit from our Hydrate Sheer system, a lighter, silicone-free alternative. Whenever you want to give your hair some extra love, sit back and relax as you try any of our moisturizing masks. You'll love running your fingers through your strands after rinsing off Hydrate Soft Softening Treatment. It features Shea Butter and Almond Oil as key ingredients, and a spicy yet calming combo of Cardamom, Cedarwood and Sandalwood notes. If you really want to save time, try Color Fanatic Multi-Tasking Deep Conditioning Mask. This mighty rinse-off has 21 essential benefits. It detangles, moisturizes, preserves color vibrancy, prevents split ends, protects from heat damage and so much more. You'll be ready to seize the day—and style with hot tools—after using it.
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