86% OF CLIENTS AGREE, PUREOLOGY HELPS
MAXIMIZE COLOUR RETENTION.*
From the beginning, we understood that every colour-treated client has different needs, and that truly passionate colourists are committed to meeting each and every one of those needs.
*In a consumer shampoo test
- Dual Benefit Formulas provide custom care for every hair type, from volume to repair to smoothness and more.
- ZeroSulfate shampoos are formulated with naturally derived coconut, corn and sugar to gently cleanse while maximizing colour retention.
- AntiFadeComplex includes essential antioxidants to defend against colour-fading free radicals, plus full spectrum UVA/UVB sunscreens to help colour-treated hair retain its fresh-from-the-salon vibrancy.
- 100% Vegan Formulas are made with plant extracts bring together nature and indulgence.Find the haircare system for you