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best styling product hair type

Find The Best Styling Product For Your Hair Type

Determine the best hair styling products for your hair type with this helpful guide whether you have fine, thick, curly, and frizzy hair. Plus, the one product that everyone needs.

Pureology Pure Artist Emily Alders weighs in on the best styling products for five different hair types and textures. Follow her helpful suggestions and get ready for those, “Your hair looks so good!” compliments to come pouring in.

 

BEST STYLING PRODUCT IF YOU HAVE FINE HAIR:

Volumizing Hair Mousse: For fine or thin hair, adding fullness and body is essential. The best volumizing hair product for you? An airy mousse, like the new On The Rise Root-Lifting Mousse, which can be used not only on the roots, but also throughout the hair to create overall volume, says Alders. Bonus: It’s a great product for second-day styling.

Pure Artist Tip: “Work a dab of mousse into the roots and blow-dry with a round-brush to revive an old style,” she suggests.

Beachy Waves Spray: Wave sprays are another choice styler for fine hair. Alders uses the Beach Waves Sugar Spray (on both her clients and herself) which is made with sugar cane to create beachy, tousled waves without the crunchy, stiff feeling.

Pure Artist Tip: “I like to spray (beach waves spray) on damp hair before blow-drying, working it in with my fingers,” she says. “The end result is lots of body, with that undone, beachy look.”

BEST STYLING PRODUCT IF YOU HAVE THICK HAIR:

Oil-Absorbing Dry Shampoo: Dry Shampoo is everyone’s hair BFF, but especially yours. “Women with thick hair tend to not want to shampoo as often, simply because it takes much longer,” points out Alders. A good dry shampoo, like the Refresh & Go Dry Shampoo, will let you stretch out your style for days; credit rice starch, which does a great job of both absorbing excess oil and product residue, she says.

BEST STYLING PRODUCT IF YOU HAVE CURLY HAIR:

Texturizing Hair Paste: To enhance and define your curly hair, reach for a texturizing paste. Mess It Up Texture Paste will coax out your natural curl pattern and has a moisturizing shea butter base, ideal for curly hair, which innately tends to be drier. It also contains a built-in heat protectant, so if you do like to blow-dry, your hair won’t get scorched, notes Alders.

BEST STYLING PRODUCT IF YOU HAVE FRIZZY HAIR:

Smoothing Hair Serum: Fight those dreaded frizzies with Shine Bright Taming Serum, a cream to shine serum that’s ideal for taming fly-aways and errant hairs. “It looks and feels like a cream initially, but as you rub it between your hands it transforms into a lighter serum,” explains Alders.

Pure Artist Tip: Whether you apply the smoothing hair shine serum on damp hair before blow-drying or directly onto dry hair, it seals the cuticle, leaving your hair smooth and shiny, she says. Work it through mid-shaft to ends and bid farewell to frizzy hair and flyaways.

BEST STYLING PRODUCT FOR ALL HAIR TYPES:

Hairspray: Everyone needs a good hairspray, right? Right. In this case, it comes down more to styling preference than hair texture.

Flexible Hold Hairspray: If you like to sport softer, looser styles (think a bouncy blowout), a flexible hold formula, like the Soft Finish Hairspray is your best bet, says Alders. “It’s brushable and workable, but still lends memory and support,” she explains.

Strong Hold Hairspray: On the flip side, Lock It Down Hairspray is a finishing and setting spray, perfect for keeping more structured styles—braids, ponytails, updos— in place.

Pure Artist Tip: Alders also likes to use it as a hair setting spray before using a curling iron; it doesn’t hurt that it has a built-in heat protectant, too.

To see more hair care and styling tips and learn more about the new Style + Protect products, follow @pureology on Instagram!


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The great thing about hair is that it comes in so many different forms. Here at Pureology, we understand that your hair has specific needs which is why finding the best hair care product for your hair type is easier than you might think. Since hair care isn’t a one-size-fits-all type of deal, it’s important to narrow down what can actually work for your hair. Plus, if protecting your hair color ranks at the top of your list, you can rest assured knowing that all of our products protect color-treated hair. To help you navigate the waters of hair care, we’ve broken down the basic hair systems that target some of your biggest concerns.


BEST FOR FRIZZY HAIR

Most people find their hair frizzes up when summer rolls around, but if you’re finding yourself in a constant year-round battle with frizz, smoothing haircare may be the answer. To keep hair looking as sleek as possible, try the Smooth Perfection Collection. The secret is camellia oil that’s found in the collection, which helps tame frizz while leaving hair shiny. Turn to the Smooth Perfection Shampoo and Conditioner for your daily cleansing needs and maintain hair’s sleekness throughout the day with Smoothing Lotion.


BEST FOR DRY HAIR

If you have dry hair, you may have encountered some of the issues that plague parched strands from static and lack-luster hair to what feels like endless tangles and knots. The problem with hydrating haircare is that it’s often packed with heavy silicones that are supposed to repair and protect thicker hair, but actually make fine hair feel heavy once you wash it. One of the best products for this is Hydrate Sheer since fine hair feels weightless thanks to the silicone-free formula. Instead it uses multi-weight proteins like soy, oat and wheat that only attach to parts of the hair where it’s actually needed. For normal to thick hair, there’s Hydrate Shampoo and Conditioner which can help give very dry hair the intense hydration it needs. It’s common for color-treated hair to get dry from time to time, but with a color-safe system like Hydrate, you can give your hair the moisture it requires without worrying about fading in the process.


BEST FOR FRAGILE HAIR

You’ll know you have damaged hair if your hair is splitting or breaking off at the ends. This can be the result of chemical processing when coloring your hair. When a chemical process weakens the bonds on the inside of the hair strand, this makes hair feel rough, damaged and can lead to breakage. It sounds scary, but fragile hair isn’t a lost cause. In fact, the Strength Cure Collection offers five products that can help bring weak strands back to life. Each product is formulated with antioxidants and proteins like astaxanthin and karavis that can help heal damaged hair. A gentle Shampoo and Conditioner is a must for daily cleansing and detangling for damaged hair. If your hair breaks when it’s stretched, a hair mask for damaged hair can help improve elasticity. While the best solution for split ends is to get a haircut, between appointments you can apply Split End Salve to strengthen breakage-prone ends and make them feel softer.


BEST FOR COLOR-TREATED HAIR

To keep blonde hair looking its best, there’s the Strength Cure Blonde Collection. Strength Cure Blonde is a toning haircare system that neutralizes and strengthens brassy, damaged, lightened and color-treated hair. This Shampoo and Conditioner system is vegan, sulfate-free and formulated with strengthening protein keravis, antioxidant astaxanthin and purple orchid, and a signature aromatherapy blend of pear, rose and sandalwood. The sulfate-free purple shampoo helps tone blonde and lightened color-treated hair and neutralizes ashy, brassy tones while the toning purple conditioner provides ultimate strength and moisture to damaged hair.

No matter what hair products you choose to go with, we’re all about serious color care, so you can feel confident knowing that every hair product is protecting your hair color look its best while addressing your hair’s individual needs. Living colorfully has never been so easy!

Want to be in-the-know about new hair products as they launch? For sneak peeks, follow @pureologyon Instagram!



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