Pureology - Pure Volume System - For Fine, Colour Treated Hair

Pure volume®

FOR FINE-COLOUR TREATED HAIR


For best results use Pure Volume Shampoo and Pure Volume Condition together!

The New Pure Volume Shampoo and Condition are formulated with the latest technology to provide magnificent volumizing results. The new Shampoo offers deeper cleansing to remove volume-inhibiting impurities. The new Condition replenishes without heavy moisturizers that can weigh down fine hair. When used together, Pure Volume Shampoo and Condition provide better volume with a lighter formula with Pureology’s signature colour protection. 

Miss the old formula? Be on the lookout for New Extra Care original concentrated formula.

features

For the best possible results, use New Pure Volume Shampoo and Condition together. Pure Volume delivers long-lasting volume by addressing the specific challenges of fine, colour-treated hair:

CLEANSES AND REDUCES WEIGHT WITH DELICATE PURIFIERS

  • Removes oil buildup at the roots and other impurities that can weigh hair down
  • Gently cleanses while providing maximum respect for fine, weakened hair fibers
THICKENS HAIR FROM ROOT TO ENDS WITH FLEXIBLE VOLUMIZERS
  • Lifts the roots and thickens each strand
  • Locks in conditioning agents for longer lasting softness
REPLENISHES AND REDUCES BREAKAGE WITH EUCALYPTUS AND WHEAT PROTEIN
  • Provides targeted care and strength to weightlessly restore hair fibers
  • Evens out the hair surface to reduce tangling and breakage
  • Delivers a refreshing sensation
PROTECTS COLOUR VIBRANCY WITH THE ANTIFADE COMPLEX®
  • Pureology’s exclusive colour-protecting technology
  • Helps provide optimum vibrancy and colour retention

New Formula FAQ

For the best possible results, Pureology recommends using New Pure Volume Shampoo and Condition together. 

If you were satisfied with the original Pure Volume formula, be on the look out for New Extra Care, on shelves in October. Extra Care is designed with Pure Volume's original concentrated formula to deliver magnificent volume and moisture to fine hair.

Is this system right for you? Our hair consultation tool will guide you to find
the right Pureology products for enhancing your hair type.

Pure Volume System Products

Pureology - Pure Volume - Shampoo

Pure Volume Shampoo

Reveal natural fullness and gently cleanse with this concentrated volumizing shampoo.
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Pureology - Pure Volume - Conditioner

Pure Volume Condition

Detangle, defend colour and add lightweight moisture with this daily volumizing conditioner.
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Pureology - Pure Volume - Blow Dry Amplifier

Pure Volume Blow Dry Amplifier

Infuse hair with body and flexible bounce while blow-drying.
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Pureology - Pure Volume - Instant Levitation Mist

Pure Volume Instant Levitation Mist

Infuse hair with touchable volume, weightless body and radiant shine while protecting colour vibrancy.
Pureology - Pure Volume - Pure Volume Extra Care Shampoo

Pure Volume Extra Care Shampoo

Delicate concentrated formula helps cleanse and enhance volume of fine, extra-sensitized colour-treated hair while delivering additional detangling and slip.

Where to Buy

Hair Consultation